Barbie 1970s

All dolls are from the collection of David Mansour. 

Photos are the copyright of ©David James Mansour and ©Behold the Valley of the Dolls. 
"Barbie 1970s" text is an excerpt from Behold the Valley of the Dolls: A Barbie History in Portraits

by David James Mansour 

 Purportedly, kids of the 1970s had short attention spans caused by too much rapid-paced TV and wanted a doll that did more than just stand around looking pretty. Besides having a great wardrobe, Barbie needed to actively do things. And now she could…walk, wave, dance, hold objects, play tennis…she’s a busy Barbie!  In 1971, Barbie and friends embody the sun-and-surf loving California lifestyle, and are associated with the Golden State forever, with the best-selling Malibu Barbie line. 
     Barbie’s dazzling Superstar era begins in 1977 when she gets a major makeover, based loosely on the appearance of Farrah Fawcett. Superstar Barbie is more beautiful than ever with a wide dimpled smile, flowing sun-streaked blonde hair, and permanently bent arms. Ken is given a new makeover too. He has “movie star looks,” just like Robert Redford, and is ideal for escorting his Superstar sweetheart to Hollywood's hottest parties and disco clubs. Their Superstar look will characterize both dolls well into the mid-1990s.

​​​​​​Behold The Valley of the Dolls

A Barbie History in Portraits​​